Fraser Doherty MBE, serial entrepreneur from Edinburgh, embarked on his business journey at just fourteen. Inspired by his grandmother’s kitchen, he revolutionised jam-making, creating SuperJam, a 100% fruit jam. By sixteen, he became the youngest supplier ever to a major supermarket, Waitrose. SuperJam grew into a global sensation, selling millions of jars in countless supermarkets worldwide. Fraser’s contributions have garnered recognition from the Prime Minister, HRH Prince Charles, and an MBE for services to business.
A captivating speaker, Fraser is also the co-founder and CEO of Beer52, the world’s largest craft beer club, praised by the FT as one of Europe’s fastest-growing startups and the 2nd fastest-growing company in Scotland. With over 100,000 monthly subscribers, 100+ employees, and the top craft beer magazine in the world, Ferment, Beer52 has served over 2 million customers. Having recently launched Wine52, the company also operates the UK’s fastest-growing wine club. With unique label designs featuring local artists, the company is disrupting the world of wine through exciting packaging. As a B-Corp, the company also invests in initiatives to reduce its packaging use and Fraser will share his lessons from the world of craft beer and wine packaging design.