These awards are fiercely contested each year, so to have been selected as a finalist in this category is an achievement in itself.
Our card construction for Pai Skincare’s ‘Back to Life Hydration Kit’ set is an innovative design that showcases the products beautifully (and in the order in which they are to be used by the consumer) and, at the same time, removes all plastic from the secondary packaging, making the gift packaging fully recyclable.
Not only have we presented the products without the traditional vac form tray that would normally be used for a set like this, we have not replaced the tray with an additional card fitment. Instead, we have used the channels of the tray to hold and locate the products thereby reducing the amount of packaging used overall.
The packaging is printed using water based inks and varnishes to best show the soft, natural colours of the design.
We are delighted to be shortlisted for this pack!
As well as our entry for the Pai Skincare’s ‘Back to Life Hydration Kit’, we also worked with a second shortlisted entry.
The Dr.PAWPAW Christmas Pyramid is an eye-catching stocking filler that can be hung from the Christmas tree or mantlepiece during the festive period thanks to the ribbon pyramid design.
A striking pack, with high-quality packaging design and print and with Christmas now being less than 100 days away, it certainly would be a beautiful gift.
We are thrilled to have two runners in the race and look forward to hearing the results!
