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Latest news from Packaging Innovations & Empack

Diamond Jar: A new standard for shelf appeal and brand engagement

At this year’s Packaging Innovations, Obeck proudly presents the Diamond Jar, a striking new PET container designed for brands that want to stand out in highly competitive cosmetics, food supplements or food industry. True to its name, the Diamond Jar enhances shelf presence and transforms every product it holds into a visual highlight – whether at the point of sale, at home, or in the bathroom.


Developed for a wide range of beauty and wellness applications, the Diamond Jar is suited for creams, scrubs, bath salts, and even food or beauty supplements such as collagen powders and other food supplements. Its clarity, shape, and premium look make it a natural choice for brands that value aesthetics as much as functionality.


One of the standout features of the Diamond Jar is its ability to provide enhanced shelf impact. The faceted design catches and reflects light, drawing attention and strengthening brand visibility.


To complement the jar, Obeck offers a broad selection of closures. Brands can choose from a vibrant rainbow of standard colors, available in glossy, metallic or matte finishes. For a more refined or luxurious aesthetic, lacquered, metallized and soft touch closures are also available. Sustainability always plays a key role in packaging material. As PET packaging specialists, Obeck makes it easy to switch the material into rPET, offering versions with 50% or 100% recycled material.


As a Sedex Member, Obeck is committed to responsible business practices and transparency across the supply chain. With headquarters in Germany and an additional site in Belgium, we offer fast delivery from stock, a wide range of coordinated standard items, and packaging solutions that can be adapted to specific customer needs. We invite all visitors to explore the Diamond Jar and meet our team at booth Q110.


For more information, please visit the Obeck website via the button below.

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Latest news from Packaging Innovations & Empack