Design Innovation Stage - Packaging Innovations Birmingham

The Design Innovation Stage

New for 2020, this agenda will aim to bridge the gap between design and technical production as well as highlighting the importance of design in the whole packaging process to overcome challenges from sustainability to accessibility. 

Wednesday 26th February

Design Innovations: Materials, Markets and Technologies for the Future

Design Innovation Stage

10:45 - 11:15

Neil Farmer, Owner, Neil Farmer Associates

Industrial Strategy: Smart Sustainable Plastic Packaging

Design Innovation Stage

11:30 - 11:50

Hear about the latest government funding through the Industrial Strategy Challenge fund in the area of smart sustainable plastic packaging. This £60 million challenge fund is designed to find ways of cutting waste in the supply chain, to develop new business models, and to create new sustainable recyclable materials.

 Paul Davidson, Challenge Director – Smart Sustainable Plastic Packaging, UKRI

Digital Print for Design Innovation & Sustainability

Design Innovation Stage

12:15 - 12:45

Jen Newell,  Head of Realisation, Pearlfisher.  

Consumer roles to close the loops of resource flows for Fast-Moving Consumer Goods

Design Innovation Stage

13:00 - 13:30

After the depletion of their consumable components, Fast-Moving Consumer Goods (FMCGs) become obsolete. In an attempt to close the loop of resources, FMCGs can be designed with revalorisation services. In these services consumers are assigned key roles to close the flow of resources. To understand these roles, we conducted research to analyse eighteen examples of revalorisation services adopted by FMCG companies. Four characteristics of services were identified: the form of obsolescence; the change of the resource state from obsolete to operative or recoverable; consumers’ prerequisite activities; and the facilitators of activities that is investments and incentives. The characteristics of services were used to model four roles of consumers, namely keep, bring, consign and abandon obsolete FMCG components.

Marco Aurisicchio, Associate Professor, Dyson School of Design Engineering, Imperial College London

What are the opportunities for online and fastfood packaging where retail constraints are no longer there?

Design Innovation Stage

13:45 - 14:30

The vast majority of brands sold online are still designed using the codes and parameters of traditional retail, yet online retail has been around for nearly 3 decades and is worth $3.46 trillion globally. Deloitte estimates the food delivery market will grow 10% a year to be worth $25bn across the whole of Europe by 2023, with food delivery apps such as Just Eat the primary growth driver. Yet packs are still designed for collection, not necessarily for delivery. What role can pack designers play in moving these rapid growth markets forward? Are there more or fewer restrictions? Are we moving to more bespoke solutions or to standardisation? Why have packs evolved so little in these dynamic markets? What are the biggest opportunities for brands and their designers?

Panellist:

Paul Foulkes-Arellano, Founder, Sustainable Design Alliance

Panellist:

Pete Booth, Principle Consultant, Tin Horse Design

Panellist:

Dhruv Boruah, Founder/CEO, CommonVC

Thursday 27th February

The Packaging Society debate “ Packaging Design and Sustainability – what are the key issues?”

Design Innovation Stage

10:45 - 11:15

Panellist:

Richard Coles, Director, Emagine Packaging Ltd.

Panellist:

Thomas Leech, Co-Founder, Department 22

Panellist:

Paul East, Packaging Sustainability Manager, RECOUP

Panellist:

Mike Swain, Managing Director, PackIDS

Panellist:

Gregor Anderson, Managing Director, Pharmacentric Solutions

Industrial Strategy: Smart Sustainable Plastic Packaging

Design Innovation Stage

11:30 - 11:50

Hear about the latest government funding through the Industrial Strategy Challenge fund in the area of smart sustainable plastic packaging. This £60 million challenge fund is designed to find ways of cutting waste in the supply chain, to develop new business models, and to create new sustainable recyclable materials.

 Paul Davidson, Challenge Director – Smart Sustainable Plastic Packaging, UKRI

Häagen-Dazs - A TerraCycle Loop case study

Design Innovation Stage

13:00-13:30

With Loop, packaging is an asset - aesthetics matter! The challenge: With an ever increasing focus on reducing waste Touch were tasked with generating a reusable (at least 100 times), durable and widely recyclable 1 pint container for Häagen-Dazs which would become part of the Loop doorstep delivery system.

James Pryor, Co-Founder & Creative Director, Touch

The conference

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BIG Carbon Debate

BIG Carbon Debate

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