Design Innovation Stage - Packaging Innovations Birmingham

The future of branded and inspirational packaging

26 & 27 February 2020 | NEC, Birmingham

The Design Innovation Stage

New for 2020, this agenda will aim to bridge the gap between design and technical production as well as highlighting the importance of design in the whole packaging process to overcome challenges from sustainability to accessibility. 

Sponsored by: 

Wednesday 26th February

Design Innovation Stage

10:45 - 11:15

Neil Farmer, Owner, Neil Farmer Associates

Industrial Strategy: Smart Sustainable Plastic Packaging

Design Innovation Stage

11:30 - 11:50

Hear about the latest government funding through the Industrial Strategy Challenge fund in the area of smart sustainable plastic packaging. This £60 million challenge fund is designed to find ways of cutting waste in the supply chain, to develop new business models, and to create new sustainable recyclable materials.

 Paul Davidson, Challenge Director – Smart Sustainable Plastic Packaging, UKRI

Digital Print for Design Innovation & Sustainability

Design Innovation Stage

12:15 - 12:45

Jen Newell,  Head of Realisation, Pearlfisher.  

Consumer roles to close the loops of resource flows for Fast-Moving Consumer Goods

Design Innovation Stage

13:00 - 13:30

After the depletion of their consumable components, Fast-Moving Consumer Goods (FMCGs) become obsolete. In an attempt to close the loop of resources, FMCGs can be designed with revalorisation services. In these services consumers are assigned key roles to close the flow of resources. To understand these roles, we conducted research to analyse eighteen examples of revalorisation services adopted by FMCG companies. Four characteristics of services were identified: the form of obsolescence; the change of the resource state from obsolete to operative or recoverable; consumers’ prerequisite activities; and the facilitators of activities that is investments and incentives. The characteristics of services were used to model four roles of consumers, namely keep, bring, consign and abandon obsolete FMCG components.

Marco Aurisicchio, Associate Professor, Dyson School of Design Engineering, Imperial College London

Panel discussion: What are the opportunities for online and fastfood packaging where retail constraints are no longer there?

Design Innovation Stage

13:45 - 14:30

The vast majority of brands sold online are still designed using the codes and parameters of traditional retail, yet online retail has been around for nearly 3 decades and is worth $3.46 trillion globally. Deloitte estimates the food delivery market will grow 10% a year to be worth $25bn across the whole of Europe by 2023, with food delivery apps such as Just Eat the primary growth driver. Yet packs are still designed for collection, not necessarily for delivery. What role can pack designers play in moving these rapid growth markets forward? Are there more or fewer restrictions? Are we moving to more bespoke solutions or to standardisation? Why have packs evolved so little in these dynamic markets? What are the biggest opportunities for brands and their designers?

Panellist:

Paul Foulkes-Arellano, Founder, Sustainable Design Alliance

Panellist:

Pete Booth, Principal Consultant, Tin Horse Design

Panellist:

Dhruv Boruah, Founder/CEO, CommonVC

Panellist:

Rob Skelly, Associate Creative Director, Elmwood Leeds

Understanding how your packaging data can impact your sustainability and supply chain message

Design Innovation Stage

14:45 - 15:00

How is collecting data on your products, packaging and waste helping you to achieve your desired sustainability goals and giving weight to your marketing messages. Action packaging strategies which bolster the Circular Economy by understanding, mapping and connecting your data to unearth opportunities that optimise, strengthen and enforce decisions across your supply chain. Find out what challenges other businesses are facing and how they are solving them with data.

James Skidmore, Head of Consulting, Valpak

Thursday 27th February

Packaging and Parliament; The race to be the greenest MP

Design Innovation Stage

10:30 - 10:50

Mark Pawsey MP, Member of Parliament for Rugby & Chair of the APPG for the Packaging Manufacturing Industry

The Packaging Society debate “ Packaging Design and Sustainability – what are the key issues?”

Design Innovation Stage

11:00 - 11:30

Panellist:

Richard Coles, Director, Emagine Packaging Ltd.

Panellist:

Thomas Leech, Co-Founder, Department 22

Panellist:

Paul East, Packaging Sustainability Manager, RECOUP

Panellist:

Mike Swain, Managing Director, PackIDS

Panellist:

Sarah Greenwood, Packaging Technology Expert / Leader, University of Sheffield

Industrial Strategy: Smart Sustainable Plastic Packaging

Design Innovation Stage

11:40 - 12:00

Hear about the latest government funding through the Industrial Strategy Challenge fund in the area of smart sustainable plastic packaging. This £60 million challenge fund is designed to find ways of cutting waste in the supply chain, to develop new business models, and to create new sustainable recyclable materials.

 Paul Davidson, Challenge Director – Smart Sustainable Plastic Packaging, UKRI

The big carbon debate meets the world of wine

Design Innovation Stage

12:15 - 12:45

In a decade when the need to confront the climate crisis is more urgent than ever, the wine industry as we know it is at risk. However, innovation in packaging might represent the industry’s biggest opportunity to tackle its grotesque and unnecessary carbon footprint at present. With the equivalent of 35 billion bottles consumed globally each year, challenging the status quo by rethinking both the primary and secondary packaging of wine sees incredible potential for superior, scalable sustainability ready to be implemented. In the 21st-century world of wine, the big carbon debate might soon take precedent over tasting notes and tradition.

Santiago Navarro, CEO and Co-Founder, Garçon Wines

Häagen-Dazs - A TerraCycle Loop case study

Design Innovation Stage

13:00-13:30

With Loop, packaging is an asset - aesthetics matter! The challenge: With an ever increasing focus on reducing waste Touch were tasked with generating a reusable (at least 100 times), durable and widely recyclable 1 pint container for Häagen-Dazs which would become part of the Loop doorstep delivery system.

James Pryor, Co-Founder & Creative Director, Touch

Packaging: A Dirty Word?

Design Innovation Stage

13:45 - 14:15

Ian Cameron, Creative Director, Brand Experience, Butterfly Cannon

 

Jenny Cairns, Innovation & Sustainability Manager, Butterfly Cannon

The conference

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BIG Carbon Debate

BIG Carbon Debate

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Stages

Speakers

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