Kelsen Group goes for Schur®Star Box Bag for success brand – Packaging Innovations Birmingham

Packaging Innovations & Empack

The future of branded packaging and technology

16 & 17 February 2022 | Hall 1 NEC Birmingham

Kelsen Group goes for Schur®Star Box Bag for success brand

Description​

Kelsen Group and Pepperidge Farm have collaborated with Schur®Star Systems on redesigning and optimizing the packaging solution for these exclusive cookies.
Due to its many advantages, the Schur®Star Box Bag gains ground for a growing number of product groups: Its box-shaped bottom makes the bag stand completely stable on the shelf, irrespective of weight and contents. Being printable on front, reverse, sides and bottom, the bag offers excellent opportunities to enhance the product’s profile, no matter whether the product is displayed in upright or lying position on the supermarket shelf. Superior quality flexographic printing in up to 10 colours, including effects like e.g. high-gloss lacquer, matte lacquer, or metallized inks give additional differentiation options. Additional features like a window in the bag gives the consumer a glimpse of the contents; a zipper offers reclosability, and e.g. tearstrips and laserscoring ease the opening.

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